Overseas Digital Marketing Expert简历模板

During college, systematically studied professional courses such as Marketing, Consumer Behavior, and Market Research, and mastered a solid theoretical foundation. Actively participated in campus marketing practice activities, such as organizing campus brand promotion activities, which improved team collaboration and project execution capabilities.

• Responsible for formulating overseas social media marketing plans, including platforms such as Facebook and Instagram. Through accurate audience targeting and content planning, during the tenure, the company's brand's fan base on overseas social media platforms increased by 300%.
• Executed Google Ads advertising strategies, optimized keywords, advertising copy, and bids, increasing the advertising click - through rate by 20% and the advertising conversion rate by 15%, bringing significant overseas business growth to the company.
• Analyzed overseas market data and regularly wrote market analysis reports to provide data support for the company's product optimization and market expansion.

• Led the team to be responsible for the overall strategy planning and execution of the company's overseas digital marketing, successfully expanding 3 new overseas markets, increasing the company's overseas business revenue by 50%.
• Managed multiple overseas digital marketing projects, coordinated the division of labor and cooperation among team members to ensure the timely and high - quality completion of projects. For example, led a large - scale overseas product promotion activity, which greatly increased the product's popularity in the target market by integrating online and offline marketing channels.
• Established good relationships with overseas partners, jointly formulated marketing plans to improve cooperation effects. Regularly trained and guided team members to improve the overall professional level of the team.

• Responsible for the [Overseas E - commerce Platform Marketing Project], formulated and executed platform advertising strategies, including keyword optimization, advertising creative design, etc. Through refined operation, the advertising ROI increased by 25%, and the store sales increased by 40%.
• Analyzed platform user behavior data, optimized product page layout and user experience, and improved user conversion rate. Communicated closely with the platform operation team to strive for more resource support and expand the brand's influence on the platform.

• Led the [Overseas Social Media Integrated Marketing Project], integrated resources from multiple social media platforms such as Facebook and Twitter. Planned a series of highly interactive marketing activities, such as online lucky draws and user story sharing, which increased the brand's interaction rate on social media by 50%.
• Established a social media content matrix, including brand stories, product tutorials, user cases, etc., which improved the brand's professionalism and affinity. Through data analysis, continuously optimized the content strategy to improve fan activity and loyalty.