International Social Media Operation and Development简历模板

During the school period, systematically studied professional courses such as Marketing, Consumer Behavior, and Advertising, and mastered basic theoretical knowledge such as market research and brand promotion. Actively participated in campus marketing practice activities, exercising team collaboration and communication skills.

• Responsible for the daily operation of the company's overseas social media platforms (such as Facebook and Instagram), including content planning, release, and interaction management.
• Formulated and executed social media marketing activities to enhance brand awareness and user engagement. Through precise content positioning and interaction strategies, the number of Facebook page fans increased by 30% within six months, and the interaction rate increased by 20%.
• Analyzed social media data and optimized operation strategies according to user feedback and market trends. Regularly output data analysis reports to provide strong support for product optimization and market expansion.

• Led the team to formulate and implement the company's international social media strategy, responsible for overall operation planning and resource coordination.
• Expanded cooperation with overseas KOLs. Through precise KOL marketing, the brand's exposure in the target market increased by 50%.
• Optimized the social media advertising delivery strategy, reducing the customer acquisition cost by 15%. At the same time, established a social media operation effect evaluation system to ensure the achievement of various operation indicators.
• Trained and guided team members to improve the overall operation ability and professional quality of the team.

• Led the company's overseas social media brand - rebuilding project. Through market research and user analysis, repositioned the brand image and designed a new visual identity system and content style.
• Planned and executed a series of marketing activities, including online interactive activities and theme content creation, increasing the user favorability of the brand on platforms such as Facebook and Instagram by 40%, and adding more than 100,000 new fans.
• During the project, coordinated multiple teams such as design, content, and technology to ensure the project was promoted as planned and successfully launched.

• Participated in the company's overseas social media promotion project for cross - border e - commerce products. Responsible for formulating social media promotion plans, and planning a series of content marketing activities combined with product characteristics and user needs in the target market.
• Used Facebook advertising delivery and Instagram influencer cooperation to accurately reach target users, making the product's sales in the first month of launch exceed expectations by 20%.
• Continuously tracked the promotion effect and optimized the promotion strategy according to data feedback to improve the input - output ratio.